August 2023 | Vol. 08

Word of Mouth


Today’s Word of Mouth –
User Generated Content


Utilizing User Generated Content
In Marketing Effectively


Biznet Expands Network
to Bengkulu City

Hello from
Our President Director.

Technological developments are unavoidable. Many changes have occurred and many positive impacts that we get from the development of this technology. Various new trends have also emerged in the midst of the digital era, one of which is User Generated Content, which brands or companies can utilize in their marketing strategies. Therefore, in this edition of Biznet Inspire, we will discuss about User Generated Content and how to use it. Moreover, you will also find information about Biznet Festival, which will be held again this year in several cities in Indonesia, as well as Biznet’s expansion to Bengkulu City.

And at this moment, allow me to represent the Biznet family to also wish the 78th Anniversary of the Republic of Indonesia. Hopefully we can all keep moving forward for better Indonesia.

Biznet. Transforming Digital Era.
Adi Kusma


Today’s Word of Mouth – User Generated Content

In the midst of technological developments and in today’s modern era, in fact,
many things have changed, including in the world of marketing.
A new trend has emerged called User Generated Content (UGC), which can be
said to be content created by users or even online media or influencers for a product or
service, which is published on their social media or other communication channels.

GC content may be created by anyone using the product or service.
Therefore UGC allows a brand or company to get a positive or negative response,
which can be used as an opportunity to improve its product or service quality.

Content Becomes More Diverse with UGC

With content created by users, it means that content will be more diverse because
content about products is not only created by brands but also by users.
Moreover, product users who are also Internet or social media users certainly have
different thoughts or perspectives about a brand or product, making content
about these products more diverse.

Get Customer Validation from UGC

UGC can be the right solution to get direct validation from customers. Because it is
undeniable that in today’s digital era, content created by brands or companies
hemselves does not necessarily gain direct trust from customers.
With UGC, validation of product reliability can be obtained from content created by users,
where people also tend to trust UGC more than advertisements run by brands when they
want to buy a product or use a service.

“Provide good content and you’ll earn the right to promote your product.”

– Guy Kawasaki  – American Author

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Biznet Festival

The excitement of #BiznetFestival event doesn’t end here. There are still many cities in Indonesia that we will visit!

Get the latest information about Biznet Festival only at

Watch a variety videos only on
Biznet YouTube channel.

Subscribe now.


Biznet Festival Yogyakarta 2023

Biznet Festival will be held again in 2023, and this time it will be held in Yogyakarta. Presenting various entertainment and competitions for the people of Yogyakarta, such as Band, Dance, Cosplay, Coloring, and MOBA (MLBB and PUBG) Competitions. The event, which was held on 5 August 2023 at the Kridosono Stadium, Yogyakarta, was also enlivened by performances of Indonesian musicians RADJA and DJ HANNAH X.

Biznet Festival Makassar 2023

Makassar City is the third city for Biznet Festival in 2023. Will be held on August 19, 2023 at the Phinisi Point Mall Makassar Parking Lot, Biznet Festival Makassar 2023 will present more attractive entertainment activities including Band, MOBA, Kpop Dance, Skate and Push Bike Competitions. Moreover, there will also be a performance by Indonesian musician Endank Soekamti.


Biznet di IDNOG 8th Workshop & Conference 2023

IDNOG (Indonesia Network Operators’ Group) held an annual conference for network operators in Indonesia. And Biznet, as an integrated digital infrastructure company in Indonesia, took part in this event by presenting Internet services that ensured the event ran smoothly.

Biznet Mendukung Food and Hotel Indonesia

Food & Hotel Indonesia (FHI) kembali hadir dalam edisi ke-17 bersamaan dengan Hotelex Indonesia dan Finefood Indonesia. Biznet ikut berpartisipasi dalam acara ini dan memperkenalkan layanan serta solusi terbaik untuk perkembangan industri hospitality di Indonesia.



User Generated Content
In Marketing Effectively

The user generated content can bring great value for a brand or company. Therefore, UGC can be applied to marketing strategies, and here are some of the tips.

Show Some UGC Content On The Company Profile

This can motivate users and influencers to create more content as well as to increase the company’s reach. This also can boost the engagement on the company’s social media.

Collaborate with Users and Influencers

By collaborating with users and influencers, companies can get more diverse content, which of course can also broaden the reach of potential new users.

Observing Trends in UGC

Analyzing UGC content is also important so that companies or brands can find out trends in UGC and find out the target audience for their products, one of which is by observing the audience.

Create a Contest/Quiz to Increase UGC Number

Creating contests or quizzes with prizes on social media can help increase engagement and the number of user generated content. One way that can be done is how quiz participants must create content about brands, and this can automatically increase the number of UGC.

Let’s be more productive, effective and efficient at work so that we can carry out our duties properly and have the potential for self-development.


Biznet Expands Network to Bengkulu City

Biznet Home

Biznet has officially announced its network expansion to Bengkulu City, providing integrated Internet services and digital infrastructure to support all the digital activities of the people in Bengkulu. This network expansion was also accompanied by the opening of the Biznet Branch Bengkulu Jembatan Kecil, which is located at Jl. Kapten Tendean, Jembatan Kecil, Bengkulu City 38224. Biznet, which is an integrated digital infrastructure company in Indonesia, provides a variety of Internet services for the business and retail segments, which are expected to be a solution for the need of a fast and reliable Internet connection to support digital activities. For more information about Biznet services that are available in Bengkulu, please visit


Signage for Public Facilities

Feel free to download information signs that can be used in various public facilities.


Biznet Bali Beach Cleaning Program

Through this CSR program, Biznet is responsible for always maintaining
the cleanliness of our natural resources by providing beach cleaning tractors
to transport all the trash scattered in the beach areas of Bali.



Expansion all over Indonesia.

Keep on extending our
services from city to city!

Biznet began operation on 1 October 2000 as Broadband Internet Service Provider in MidPlaza Complex in Jakarta Central Business District (CBD).
Biznet launched Biznet Data Center Jakarta MidPlaza, a Tier-2 Data Center facility with 700 m2 of raised floor space.
Biznet used Infrared Laser and Wireless technologies to connect 7 high rise buildings in the Jakarta CBD.
Biznet launched Broadband Internet service for Small and Medium Business (SMB) and residential users using ADSL technology.
Biznet started GlobalPOP operation in Singapore, as a hub to the Global Internet.

Biznet built the first Fiber Optic Network in the Jakarta CBD – Sudirman area, using Metro Ethernet technology with a ring configuration.

Total Biznet Fiber route: 10KM.

Biznet launched GlobalPOP in Tokyo and peer with Japan Internet Exchange (JPIX).

Biznet expanded Biznet Fiber to reach more area in Jakarta CBD area.

Total Biznet Fiber route: 50 KM.

Biznet launched Biznet Fiber with Fiber To The Home (FTTH) technology, which was the first FTTH network in South East Asia.

Total Biznet Fiber route: 250KM.

Biznet built a 300 KM InterCity network between Serang, Banten and Bandung, West Java to provide services for those areas.

Total Biznet Fiber route: 1,000 KM.

Biznet expanded the Biznet Fiber to Bali with 30 KM of Fiber Optic route.

Total Biznet Fiber route: 1,200KM.

Biznet started Biznet Technovillage Project, a Tier 3 Data Center located in Cimanggis, West Java.

Biznet launched Biznet Cloud service for enterprise market.

Total Biznet Fiber route: 1,500 KM.

Biznet launched Biznet Ventures to incubate new startup company.

Biznet expanded 2 new GlobalPOPs in Manila, Philippines and Sydney, Australia.

Biznet started IPv6 Address allocation.

Total Biznet Fiber route: 2,500KM.

Biznet started max3 Studioworks, a multimedia production facility to produce in-house contents.

Biznet Technovillage started operation on 18 July 2012.

Biznet launched max3 Internet + Cable for residential and apartment users on 6 December 2012.

Total Biznet Fiber route: 5,000 KM.
Biznet Fiber Home: 20,000 homepasses.

max3 Internet + Cable TV was launched in Bali.

Biznet Fiber home network has reached 120,000 homepasses nationally.

Total Biznet Fiber route: 7,500 KM.
Biznet Fiber Home: 120,000 homepasses.

Biznet expanded Biznet Fiber to Sumatra and opened new branch offices in Palembang, Jambi and Padang.

Biznet Data Center Bali started operation on 10 April 2014.

Biznet Fiber home network has reached 200,000 homepasses nationally.

Total Biznet Fiber route: 5,000 KM.
Biznet Fiber Home: 200,000 homepasses.

Biznet opened more branch offices in West Java & Central Java.

Biznet rebranded its logo and service name.

Biznet continues expanding Biznet Fiber network nationwide.

Biznet Fiber Java Bangka Batam Singapore started operation on 7 August 2015 with 2x100 Gbps capacity.

Total Biznet Fiber route: 15,000 KM.
Biznet Fiber Home: 240,000 homepasses.

Biznet expanded Biznet Fiber to Batam Island and more cities in Java Island.

Biznet Fiber Java-Bali expanded from Semarang to Surabaya.

Total Biznet Fiber Route: 18,000 KM.
Biznet Fiber Home: 350,000 homepasses.

Biznet expanded Biznet Fiber to Kudus and more cities in Java Island.

Biznet Fiber Semarang - Surabaya route is completed.

Total Biznet Fiber Route: 21,000 KM.
Biznet Fiber Home: 450,000 homepasses.

Biznet expanded Biznet Fiber to Garut, Tasikmalaya, Cilacap and more cities in Java Island.

Total Biznet Fiber route: 27,000 KM.
Biznet Fiber Home: 480,000 homepasses.

Biznet expanded Biznet Fiber to Singaraja - Bali, Batu Aji - Batam, and more cities in Java Island, Bali and Batam.

Biznet announced network expansion to Pontianak, West Kalimantan and Bandar Lampung, Lampung Province.

Total Biznet Fiber Route: 36,000 KM.
Biznet Fiber Home: 500,000 homepasses.

Biznet Officially launched Biznet IPTV service and expands Biznet Fiber network to Sulawesi by officially opened a new branch office in Manado and Medan.

On 8 August 2020, Biznet launched a new company, PrimaMedix, a manufacturing company for health products for daily use and industry.

Total Biznet Fiber route: 45,000 KM.
Biznet Fiber Home: 500,000+ homepasses.

Biznet continues expanding its network to more area/city in Indonesia, including Medan, Makassar, Labuan Bajo and Kupang City.

Total Biznet Fiber Route: 55,000 KM.
Biznet Fiber Home: 1,100,000 homepass.

Biznet expands its network to 3 provinces in Sumatra Island, including Bandar Lampung to Aceh.

Build Biznet Nusantara Cable System (BNCS) 1, which is connected from Anyer (Java) – Kalianda (Sumatra) and Sungsang (Sumatra) - Muntok (Bangka Belitung) for approximately 100 KM.

Total Biznet Fiber route: 65,000 KM
Biznet Fiber Home: 1,500,000 homepasses.

Biznet Builds Biznet Cable Station

Biznet Cable Landing Station or Biznet MarinePOP, is the main gateway to connect islands in Indonesia and the world, making it possible to provide Internet and Data Communication services with large and fast capacity.

Total Biznet Fiber routes: 100,000 KM.
Biznet Fiber Home: 2,400,000 homepasses.

Biznet Builds Biznet Cable Station

Biznet Cable Landing Station or Biznet MarinePOP, is the main gateway to connect islands in Indonesia and the world, making it possible to provide Internet and Data Communication services with large and fast capacity.

Total Biznet Fiber routes: 100,000 KM.
Biznet Fiber Home: 2,400,000 homepasses.

Be careful of scam on behalf of Biznet.
Information about Biznet can be accessed on


Introducing Island Camps at AYANA

Answering parents’ hopes for a relaxing and restorative family vacation along with the need for innovation in childrens’ holiday activities, AYANA Estate in Jimbaran is introducing Southeast Asia’s first “destination camp” for children within a resort, Island Camps at AYANA.

From July 4 – August 26, 2023 AYANA presents Guidepost at AYANA Estate, a collaboration with Guidepost, creating a program for children ages 2-6 to experience a rich array of blended activities that scaffold their minds, challenge their bodies, and delight their souls. and Green Camp AYANA a series of daily activities for children aged seven to 12 designed to develop kids’ awareness of sustainability and encourage their creativity while fostering respect for the natural world and different cultures

For a limited time, guests who enroll their child or children on the programs can enjoy a discount of up to 30% on stay at AYANA Resort Bali, AYANA Segara Bali, AYANA Villas Bali, and RIMBA by AYANA Bali and additionally, receive other benefits from AYANA Spa and AYANA’s F&B outlets.

For more information, please see AYANA Camps and for inquiries email to

© 2000 – 2023 Biznet. All Rights Reserved.
Biznet is part of Midplaza Holding.

Sumatera 1 Sumatera 2 Jawa Bali Nusa Tenggara 1 Nusa Tenggara 2 Kalimantan Sulawesi 1 Sulawesi 2